1. In today’s retail environment the things that separates Brick City Gold Inc, from its competition are the unique jewelry, the Quality jewelry at the best prices, and the top of the industry sales Representative and the customer service they provide.
2. Satisfy every customer. At the very least we need to ensure that every customer we have is satisfied. In reality a professional salesperson will attempt to take every customer to the next level, which is creating a personal customer. A customer that is simply satisfied will get us a sale for today. A customer that has become one of our personal clients will be a customer for life. And that my friend is what we're striving for.